67% of Gen Z and Millennials recall seeing OOH reposted on social media
After seeing an OOH ad over 50% of consumers would likely visit the advertisers online store
After seeing an OOH ad over 60% of Millennials would likely follow the advertiser on Social Media
Over 80% of Gen Z and Millennials would re-share OOH on Social Media
45% of consumers found greater interest in OOH ads that were personalized to include timely information – such as using weather triggers or day parting