Case Studies

Explore our collection of case studies to learn more about how Lamar's Programmatic Digital Out of Home programs help businesses make an impact.

campaign overview + Impact

Morton Arboretum

CAMPAIGN OVERVIEW + LIFT

Comcast

campaign overview + Impact

goodr

CAMPAIGN OVERVIEW + LIFT

Betterment

CAMPAIGN OVERVIEW + LIFT

Landing

CAMPAIGN OVERVIEW + LIFT

Gaiam

CAMPAIGN OVERVIEW + HIGHLIGHTS

Thorne

Campaign Overview + Lift

SuperDraft

Website Visits + Lift

Quick Service Restaurant

Website Visits + Lift

Travel Advertiser

Campaign Overview + Impact

The Masked Dancer

Campaign Overview + Impact

Nestle - Starbucks Nespresso

Campaign Overview

Brett Eldredge

PURCHASE INTENT + IMPACT

Eaze

Campaign Overview

PeaTos

Campaign Overview + Lift

America's Tire

Campaign Overview

MSNBC Election Season

DYNAMIC CAPABILITIES + IMPACT

Remax

Campaign Overview

Travel Texas

Campaign Overview

Utah Tourism

Purchase Intent + Consideration

CVS

Campaign Overview

Kylie Skin

Campaign Overview

Choctaw

Covid-19

Caterpillar

Purchase Intent + Product Sales

Theraflu

Purchase Intent + Foot Traffic

Beauty Retailer

Impact

MSNBC Democratic Debate

COVID-19

UPS

COVID-19

Giant Eagle

Purchase Intent

Michelob Ultra

Dynamic Capabilities

ESPN-ACC Live Scores

Purchase Intent + Foot Traffic

Samsung

Dynamic Capabilities

Country Time Lemonade

Purchase Intent + Awareness

Qantas Airways

Weather Trigger

Carhartt 2019 Winter

Mobile + Foot Traffic

DK Conversion

Foot Traffic

DSW Grand Opening

Purchase Intent + Foot Traffic

OTC Allergy Medicine